Annual report: 2017 year in review

A message from our chairman of the board, president, and CEO, Pete McPartland

I'm pleased to inform you that in 2017 Sentry once again achieved a strong financial performance, despite it being a challenging year for the property and casualty insurance industry. Much of our success has to do with being a mutual insurance company that manages for the long term, while being disciplined and opportunistic in how we do business.

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Pete McPartland

Creating partnerships through golf

As title sponsor of the PGA TOUR Sentry Tournament of Champions, we’re reaching out to business decision makers. The TOUR’s sole winners-only event—held in January on Maui—allows us to celebrate with our customers at one of the most beautiful venues in golf, while the TV broadcast helps introduce us to a wide audience of new potential customers.

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Connecting with customers

With today's technology, a company's first impression often comes from looking at its website. In 2017, we rebuilt sentry.com to make it as familiar and comfortable as talking to a Sentry employee. Powerful conversations with customers and prospects have helped us through our 113-year history. While technology may have changed, the conversations haven't.

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New construction, new connections

2017 saw major construction initiatives, including a new seven-story office in Stevens Point, and multi-year renovation projects. The new spaces will provide comfortable areas for in-depth conversations. Not just between us and our customers, but between our employees, too. It's one way we take care of the people who take care of our customers.

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A culture of caring

A new program provided manpower for 73 non-profit organizations across the country. Our employees took advantage of Volunteer Time Off, donating nearly 1,200 hours of volunteer work for people and organizations in need of assistance. It’s a culture of caring that includes employee donations and matching gifts from the Sentry Insurance Foundation.

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2017 year in review

Download our full annual report to learn more about our company

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2016 year in review

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2015 year in review

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