Map highlighting central Wisconsin and Maui

Connected to Maui

A tale of two communities connected by the PGA TOUR

Our commitment as title sponsor of the Sentry Tournament of Champions extends beyond the event itself. We choose to be an engaged corporate citizen year-round on the island of Maui, as we are in our hometown and in other places around the country where we have a presence.

To make a positive and lasting impact in the places we’re a part of, we focus our efforts on building community, developing the workforce, supporting basic human needs, and improving quality of life. Learn more about our cultural similarities that keep us connected.

Our commitment continues

Sentry donates $250K to Maui Food Bank

Earlier this year we donated $250,000 to the Maui Food Bank to help support hunger relief efforts in Maui county.

Learn more

Art design contest showcases two communities

Students from Maui and Stevens Point, Wisconsin, came together to create mask designs representing their communities for the Sentry Tournament of Champions.

Learn more

Sentry Insurance Foundation

Our charitable giving organization, the Sentry Insurance Foundation, is focused on making impacts at the local level.

Learn more

Sentry deepens commitment to education on Maui

We support higher education in the Maui community through the Tournament of Champions and Sentry Scholars program.

Learn more

Working with Maui United Way to provide coronavirus relief

We donated $200,000 to Maui United Way in 2020 to help community organizations provide food, health, and rental assistance on island during the pandemic.

Learn more

Making a lasting impact on Maui

In our role as the PGA TOUR title sponsor of the Sentry Tournament of Champions, we help positively impact lives on Maui.

Learn more

Join the conversation

Aloha! See what Sentry Tournament of Champions golfers and fans are talking about—on and off the island. Follow us on social media and use #SentryTOC to join the conversation. We want to hear from you.